Staging Your Home – Smart Way To Sell Property In 2023

25th January 2023
Home > News > Staging Your Home – Smart Way To Sell Property In 2023

In a highly competitive housing market, homeowners looking to sell their home need to grab every advantage they can. The importance of staging property with the buyer in mind cannot be overstated, and we are on hand to assist you with this part of the sales process.

Of course, it isn’t just us who think staging is essential in the housing market, many experts have valid opinions on this topic.

Solly Strickland is the UK managing director of Nest Seekers International, and he has outlined one way to achieve success in the 2023 property market. Solly said; “Property is cyclical. The market will dip but it will come back again. It is the first rule of real estate - houses always go up in value. There is invariably potential somewhere. The key is in spotting the opportunity and being quick-footed enough to act on it. Nobody wants to renovate or refurbish at the moment so it’s a great time to list turnkey properties. The UK needs to embrace staging properties for maximum return – put the effort into giving every listing the movie star makeover.”

How we help sell your home by staging it

At Anthony Jones Properties, we understand how vital it is for homeowners to connect with buyers, and one of the most important tasks is staging. With great staging, you have photos that attract attention on property listings, making sure people click for more information.

Also, when viewers visit your home, a well-staged property is welcoming, and it allows buyers to imagine themselves living in the house.

Tony Dobbins said; “Staging your home is often about finding a balance. There was a school of thought which suggested sellers should present an empty home, as this serves a blank canvas where buyers can imagine their ideal home. The reality is, an empty home is lifeless or overwhelming, so a staged property is more appealing to prospective buyers. However, you must depersonalise your home. If your house is filled with your photos and memories, it can prevent a buyer from picturing themselves living here. We can help you stage your home in the ideal way to connect with likely buyers.”

Things to bear in mind when preparing for the staging process include:

  • Declutter: Remove excess items and personal belongings to make the space feel larger and more open.
  • Clean and repair: Deep clean the property and make any necessary repairs to ensure it is in the best possible condition.
  • Depersonalise: Remove personal items such as family photos to help potential buyers envision themselves living in the space.
  • Neutralise: Use neutral colours when painting and decorating to appeal to a wider range of buyers.
  • Maximize storage: Make sure all storage areas are clean and organized to give the impression of ample storage space.
  • Enhance kerb appeal: Make sure the exterior of the property is well-maintained and visually appealing. This can include landscaping, painting, and cleaning up any debris.
  • Update finishes: Consider updating certain finishes, such as countertops or light fixtures, to give the property a more modern look.
  • Stage rooms effectively: Set the stage for each room by using furniture and decor to highlight the room's purpose and features.
  • Make it inviting: Make the property feel welcoming and inviting by adding cosy touches such as throw blankets and pillows.

These are all great steps, and nothing is a critique of your personal style. When selling your home, remember you are not the ideal buyer, which means you need to present the home for the person or household most likely to make an offer for your home.

We know the local housing market, and we’ll do everything we can to connect you with the most likely buyers in Wynyard.

Contact Anthony Jones for all Wynyard property matters

If you are looking for help with any matter of the Wynyard property market, it is best to speak to property professionals. No one knows for sure what is going to happen next, so we won’t claim to have all the answers, but the Anthony Jones team is keen to help you as best we can. If you would like to contact us over housing matters, please call us today on 01325 776424.


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